UK Business Exchange - a new way to do business

Q. What is UK Business Exchange?
A. It is an independent website for business people and entrepreneurs who need access to the latest business news, information, services or equipment.

Q. Is it focused on any particular industry?
A. No, this is a website for everyone involved in business, whatever size of company or sector. It will have four main sections; expert articles, news and press releases , business directory and events.

Q. How does it work?
A. We have created the articles section so that anyone with knowledge of an industry or discipline who has written a feature which could help other people in business, can post the piece on the website (having secured a password).
What this means is that UK Business Exchange will have a fantastic archive of experiences, case studies and opinion, written by people who really understand business. This will greatly benefit those looking for relevant information on the exchange.
Many companies write newsletters, articles and press releases on their own websites demonstrating their strengths. UK Business Exchange aims to become a place where all businesses will upload their PR. This will achieve two things. Firstly, it will let everyone know what local companies are up to, be it a new office opening, contract wins, recruitment campaigns etc. Secondly, it will generate original text, which will attract high ratings from Google optimizing the chances of being read. Through the website we can build up a database of information on thousands of businesses and industry sectors for visitors to access.
The business directory and classified section, will enable visitors to buy or sell businesses, computer or office equipment. It is rare that companies stand still. They usually grow or shrink, but either way they have needs and this part of the site aims to match buyers and sellers and business needs. That is the core theme of the site, whether it is information, advice, new employees or funding we hope that we can help and in doing so create a leading business community website.

Q. What about jobs and recruitment?
A. Companies can post job ads in the classified section. We hope to drive those looking for new employment to the website where they can look for jobs but also scan press releases to learn more about the potential employer. Managers can read about the best ways to interview, appraise and retain candidates. This section of the UK Business Exchange is a 'one-stop-shop' for both employers and employees.
We have also created an events and networking section. Networking is vital in developing new sales leads and increasing brand awareness. As such a complete summary of events including breakfasts, conferences and seminars will help businesses plan their networking calendar. So if you have events to publicise or if you are a potential attendee, then the site is for you. Realistically this part of the site will take time to build up, but we already have good relationships with the local Chambers and networking events and I think pretty quickly we will become a key part of their recruitment strategy

Q. How are you going to drive traffic to your site?
A. The content will be updated throughout the day, which will keep the sight optimal for the search engines. The Venturer, which has a combined circulation of 40,000, will publish the best or most relevant features posted on the site, giving the authors extra exposure. We have strong relationships with scores of businesses and government initiatives and our contacts are very positive about symbiotic relationships to increase traffic numbers.

Q. Where do you see this going?
A. Being an entrepreneur or owner of a business can be very lonely and frustrating so I hope that the website will offer a network from which people can get advice and help to lessen the burden. It would be fair to say that the government doesn't help with their ever-changing legislation so a key part of the site is keeping everyone up to date, hopefully giving them the best possible chance of success and profitability. I would also like to add that while the site is in its infancy, any constructive criticism will be gratefully accepted. Please come and visit us!

Anyone who would like to comment on UK Business Exchange or send in expert articles to post for the launch should contact Tom Fleming on 01462 686969 or should email tom@venturer.co.uk